Class: Sign & Symbol
Assignment: To make 6 symbols of an object (I chose trees) and from those make 3 logos for a fictitious company.
SIX SYMBOLS...
THREE LOGOS...
MY COMPANY...
LOGO COLOR VARIATIONS...
MY COMPANY...Moshi Moshi Network
(moe-she moe-she)
An interactive community website
Similar companies: Myspace, Facebook
Naming decision: Moshi Moshi is a common greeting in Japanese said over the telephone, meaning hello or hey. Making the company a welcoming site wanting people to come and enjoy the community atmosphere.
Logo: The logo is a chic tree mimicking the shape of the common Japanese Bonsai tree. A clean logo that can read easily and quickly on any website or print piece
Treatment of logo: The logo not only represents the bonsai tree but the circularness of the logo makes it relatable to the Japanese "chop" or seal. The treatment of the vertical logo reflects the chop and the interpretation of how Japanese is really read, from up to down.