Thanks to ArtWorks, I had the opportunity to attend the Big (D)esign Conference hosted in Addison, Texas. The event featured designers, content strategists, social media experts and developers that shared their tips.
Friday, September 5 Speakers included:
Jeff Gothelf - Building a Culture of Innovation
@jboogie
"An innovative culture is a learning culture."
"Transform culture of delivery, to a culture of learning."
The core of innovation is the team:
- Keep teams small
- Collocated, sitting together.
- Keep individuals dedicated to the project, and limit multiple projects.
- Self-sufficient, make sure the team has all the resources and know-how to accomplish the project.
- Task teams to a business outcome
- Give the team a problem to solve not a solution to implement.
Rob Garner - Real Time Content Marketing in a Connected World of Search and Social
@RobGarner
What is your audience looking for? When they come to your site, do you solve their problem.
Click to view slideshow
Bernadette Coleman - 101 Different Amazing Engaging Content Ideas
@BernieColeman
Ways to engage your audience with quality content.
- Interviews
- Share your story
- Contest & giveaways
- FAQ's
- Reviews
- Recommendations
- Scoops or exclusives announcements
- live blogging and live tweeting
- Things to do
- Commentary and editorials
Chelsea Maxwell - Busting Brain Myths for Better Design
@chelsea_lace
People want to identify with who they are, hence the popularity of Myers-Briggs personality. Use quantifiable attributes to design, not based on brain myths.
- Age
- Occupation
- Tasks
- Technology experience
Click to view slidesshow
A.J. Wood - Adobe Creative Cloud Tips and Tricks
@aj_wood
CC Photoshop :
Generator
Allows you to create image assets in real time as you work.
Smart Objects
The ability for smart objects to be stored externally, and linked to a document.
Camera Raw
Now a filter inside Photoshop CC, which allows you the image-editing flexibility.
Video
Edit videos in CC Photoshop
Perspective Warp
This new tool allows you to select an object in a 2-dimensional photo, and then customize in a 3-dimensional workspace.
CC InDesign :
Grid with photos
Create grid quickly when placing images.
App Building
Create engaging interactive apps using InDesign
DPS Tips App : Learn how to create interactive layouts in InDesign and publish them to iPad.
Adam Polansky - Keynote
@AdamtheIA
Letter to a Junior Designer
Take your ego out of it. The less married to the idea the easier to defend it.
Click to view slideshows
Jeremy Johnson - Bringing the User Back to the User Experience
Click to view slideshow
Pamela Pavliscak - Left to Their Own Devices:What People Really Do on Mobile and How to Design For It
@paminthelab
10 Mobile behaviors and designing for them
John J Nosal - The Search Equation:The Intersection between SEO, SMM, and PPC
@jnosal
Click to view slideshow
Helpful Links
- Big (D) Conference Website
@BigDesign